Tuesday, April 19th, 2011
Do you know what a bump shot is? What about taped look-lives? If you’ve never worked in TV, you probably don’t. But if you work in PR, you should.
Here’s a great cheat sheet from PRDaily about the must-know terms for pitching stories to TV producers.
Take it, learn it, live it! You’ll rise above the fray and increase your chances for success.
(Photo credit: FilmIndustryBloggers.com)
Tuesday, August 10th, 2010
The media buzz here in DC is all about the new website TBD and how it may (or may not) succeed as a customizable, all-you can-eat type of local news site. Launched by the same publisher who created the hugely successful Politico, the new news site will set itself apart by including news links with other local blogs and outlets. Risky, or extremely smart?
My bet is on the latter. I personally don’t have time to go searching for all the blogs that have been created to share news about my neighborhood here in Arlington, Virginia. So I find setting up an account on TBD, even if it means I have to share a little personal information, highly valuable. It means that I can go one place to read the news I want. (more…)
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