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Posts Tagged ‘SodaHead’

Does Any PR Mean Good PR?

Wednesday, February 3rd, 2010

When it comes to generating tons of publicity, Fred Phelps and his fellow protesters du jour at the Westboro Baptist Church seem to do it well. The question is, does any kind of publicity equal good publicity? Depends on your objective, I suppose.

Phelps earns an A+ in courting controversy (wee little children holding homophobic signs always work nicely in that regard) but fails miserably at retaliating against the counter-protesters in America’s most liberal city.

Read more in today’s SodaHead post.

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Sweethearts Upgrade = Savvy Marketing

Wednesday, January 27th, 2010

My latest SodaHead post is a tongue-in-cheek piece about 21st century phrases being added to that old Valentine’s Day favorite, Sweethearts candy — chief among them: “Tweet Me.” (more…)

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The National Enquirer: Pulitzer-Worthy?

Thursday, January 21st, 2010

Does the National Enquirer deserve a Pulitzer for breaking the story of John Edwards’ love child?  Their executive editor thinks so.

Read the rest of my SodaHead post.

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Newspapers = Dying, New Media = Lazy?

Tuesday, January 12th, 2010

Conventional wisdom says that newspapers, the hallmarks of old media, are gasping their last breaths during the rise of the “citizen journalists” — SodaHeads, Twitterers, bloggers, and others emblematic of the new media – who will sweep them into obscurity. And many of us don’t care.

Read the rest of my SodaHead post.

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